About

Mahee Thakkar

Luxury Brand Management Student at SCAD

As a passionate student stepping into the world of luxury and brand management at the Savannah College of Art and Design, I'm driven by the intersection of fashion, storytelling, and strategic branding.

With a background in business management and marketing from NMIMS (India), I've had the opportunity to explore both the analytical and creative sides of branding. From building marketing campaigns for luxury labels to conceptualizing a sustainable fashion brand, I've always sought ways to bring purpose and innovation into the fashion space.

My working style is rooted in creativity, attention to detail, and a deep curiosity about how luxury brands craft identities that resonate globally. I enjoy leading projects and taking ownership of ideas—especially those that push boundaries and bring fresh narratives to life.

Beyond academics, I run an Instagram page The Lookbook Edit where I visit high-end fashion stores, learn their brand stories, and share those insights with a growing community. It's where my love for brand storytelling meets real-world observation.

As I begin this next chapter at SCAD, I'm excited to dive deeper into the world of luxury branding, refine my expertise, and build the foundation for a future where I aim to work with renowned fashion houses and eventually, launch my own brand.